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Coffee Equipment Trade Programme for Dealers

For importers, wholesalers and cafe suppliers: model selection, sample orders and repeat supply with freight quoted per destination.

This page is for businesses that resell coffee equipment rather than use it: importers, wholesalers, café supply companies and online retailers building a coffee category. The arrangement is straightforward — you carry the range in your market, we supply it factory-direct with the documentation and repeat supply that a reseller needs.

Who this suits

The common thread is that you already sell into hospitality or retail and want a supply route that does not change with each order. A single café buying one machine is better served by the wholesale page; a business buying repeatedly across models is what this page is for.

  • Importers adding a coffee equipment category to an existing range
  • Wholesalers supplying cafés, hotels and offices
  • Café supply businesses that already deliver consumables
  • Online retailers listing machines and barista tools

What a trade account includes

A trade account is about repeatability: the approved model list stays the reference, so the machine you approved in the sample is the machine that arrives in the third shipment. Accessories are matched to the machines you carry, so a customer who buys a machine from you can be supplied with the tamper, basket or pitcher that fits it.

  • Model list agreed for your market and voltage
  • Accessory matching per machine, so cross-sell is possible
  • Sample units for evaluation before a stocking order
  • Quotations on FOB or DDP terms, per destination

What we ask before opening an account

Tell us the country and the channel you sell through, the models or categories you want to carry, the quantity you expect for a first stocking order, and whether you need your own branding. With that, the first quotation can be specific instead of illustrative.

Territory and exclusivity

Exclusivity is a commercial decision that depends on volume and commitment, and it is discussed after a first order rather than promised at the enquiry stage. What we can state now is that we do not quote a market-blind price list: the quotation you receive reflects your destination, your quantity and your model mix.

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